Gifted.

BE:FIRST, a seven-piece boy group created by Avex Inc. through SKY-HI’s six-month-long audition “THE FIRST”, as a group is expected to brush up endlessly to give their all, and to have pride and love for being number one while being uniquely special. BE:FIRST was named after these thoughts. Their first album, aptly named ‘BE:1’, contains 15 tracks, and will finally be released less than one year from the group’s debut. With beats and tunes from Japan’s world-class producers, Chaki Zulu, KM, Sunny Boy, UTA, and Sakai "DR.R" Ryosuke, to exciting emerging producers, BE:1 is BE:FIRST’s very first album.

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