Jem, also known as Jem and the Holograms, is an American animated television series that ran from 1985 to 1988 on first-run syndication in U.S. and 1986, 1987 to 1994 on CITV, 1992 to 1994 on UK Gold, 1994 to 1995 on The Children's Channel And 1988 to 1990 on Sky One's Fun Factory in U.K..The series is about music company owner Jerrica Benton, her singer alter-ego Jem, her band the Holograms, and their adventures. The series was a joint collaboration by Hasbro, Sunbow Productions and Marvel Productions, the same team responsible for G.I. Joe and Transformers.The creator of the series, Christy Marx, had also been a staff writer for the aforementioned programs.The animation for most of the episodes was provided by Japanese animation studio Toei Doga (Toei Animation).