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TikTok Music Article ForumArticleHow Did THEY. Reinvent R&B Music?

How Did THEY. Reinvent R&B Music?

HarmonyVibes · Posted on May 25th, 2024

If you're a fan of the evolutionary waves in the R&B scene, you've probably swayed to the rhythms of THEY., the American R&B duo that's been carving their unique niche in the music industry. Dante Jones and Drew Love, the dynamic pair from Los Angeles, have turned heads since 2015 with their fresh take on the genre under the Mind of a Genius Records label. Let's rewind and tune into their remarkable journey.

The story of THEY. smiles back to 2015, an important year for the duo, as it marked the release of their debut extended play, Nü Religion. Suffice it to say, the EP didn't just make ripples but cast wide musical waves, garnering critical acclaim. It's this fame that fueled their next big hit, a collaborative effort titled "Working for It", bringing together the talents of THEY., Zhu, and Skrillex – talk about an ensemble cast!

From there, THEY. continued on an upward trajectory, touring with the likes of Bryson Tiller and cementing their musical prowess. But it was in February 2017, that they truly took a giant leap with the release of their debut studio album, Nü Religion: Hyena. The album's polished mix of R&B, Hip Hop, and Pop, etched THEY. into the hearts of music aficionados.

Given this remarkable journey, it's only fitting to immerse in THEY.'s music. And what better platform to do so than TikTok Music, where the fusion of visual creativity and musical genius thrive.

So while you're here, why not take the chance to dive into THEY.'s world? Indulge in the gritty yet smooth textures that characterize their unique sound. It's not just about listening to music; it's about experiencing the story behind each lyric, each beat. In step with the modern music landscape, find THEY. on TikTok Music, and let their tunes spark creativity in your own life.

Remember, their music's appeal also emerges from their powerful partnerships, like their successful stint with Skrillex. Together, they push the boundaries and show us that music is not just about melodies, it's about the connections it fosters – among artists, and with the audience. This is what has made THEY. not just musicians but innovators in a genre that reverberates with depth and diversity.

Let's face it – in a world where we're streamed a buffet of music choices, it becomes important to savor artists that bring something different to the table. THEY., with their blend of familiar and uncharted sounds, beckon us to do just that. So go ahead, stream their impressive discography, and watch out for their virtual performances on TikTok Music. Can you hear the future calling? It sounds a lot like THEY..